CommentSold’s powerful backend technology integrates with Popshoplive’s community-forward marketplace to amplify creators’ platforms and catalyze their growth
LOS ANGELES – Aug. 22, 2023 – CommentSold, the North American leader in live selling technology and a fashion retail juggernaut, today announced its move into direct-to-consumer commerce via the acquisition of assets of mobile live streaming marketplace Popshoplive. The launch of the new Popshoplive platform, Popshoplive, powered by CS, coincides with the wide launch of CommentSold’s dropshipping capabilities, together resulting in a first-of-its-kind end-to-end creator commerce platform.
“I am fervently dedicated to providing a seamless and transparent monetization platform for creators. With the revamped version of Popshoplive, powered by CS, creators will have the opportunity to sell products directly to their followers in place of referring them to brands, via their own uniquely branded storefront. This enables them to track every transaction and own their customer base,” said Gautam Goswami, CEO of CommentSold. “CS has stood out in the live-commerce sector in the US since 2018, driving massive success for thousands of small businesses, and now our collaboration with Popshoplive allows us to introduce a platform where creators can become businesses and eventually brands in their own right.”
Once available exclusively to large boutiques and enterprises, CommentSold’s turnkey suite of e-commerce features will now become accessible to established creators, newly-minted influencers, solopreneurs looking for extra income, and major brands seeking to forge deeper relationships with their customers. By signing up for Popshoplive, sellers will gain access to:
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- The industry’s most powerful creator marketplace – Popshoplive is known for its intuitive interface and ease of use. Now with CommentSold-powered infrastructure enhancements, it becomes the ideal place for creators to jump in and monetize their following instantly.
- Easy dropshipping and fulfillment – Sellers can source items from a huge catalog of trending products to offer their shoppers new and exciting deals constantly. The CommentSold platform automatically manages inventory levels, handles listing details and fulfills orders from the seller’s storefront.
- Own your audience – Unlike traditional social media platforms, every follower and shopper is accessible to sellers all the time through direct notifications.
- Website features – In addition to the storefronts, sellers can build their own websites with CS’s fully customizable, template-driven website builder. This is the perfect place for sellers to start building their own audience databases. These websites automatically feature seller-curated dropship items as e-commerce listings.
- And much more…
With the existing consumer funnel in Popshoplive’s marketplace, combined with CommentSold’s e-commerce and dropship capabilities, sellers have the perfect platform to build their own brand. Typical sign-up to go-live time is one business day after account approval.
Popshoplive’s marketplace is particularly amenable to smaller creators and solopreneurs, providing a stage for talented individuals to create and host their own live selling show and build their communities. Since its founding in 2018, Popshoplive has been a runaway hit with collectible sellers, fostering a vibrant and passionate user community that CommentSold is committed to serving with continued innovation.
“We’re thrilled to work with CommentSold, which has made such a remarkable impact in reaching underserved sellers and creators across the U.S. We believe the future of live selling belongs to everyone, so we’ve joined forces to launch an easy-to-use platform that’s accessible to anyone who wants to elevate their brand,” said Dan Dan Li, founder of Popshoplive and chief innovation officer of the joint entity. “Together, we look forward to providing innovative and disruptive tools and resources for sellers looking to grow with a trusted platform like CommentSold.”
As a result of the transaction, Popshoplive employees and executives have rolled into the larger CommentSold team. The transaction comes as CommentSold maintains its position as the North American market leader in live commerce technology, counting over 147 million items sold from over 7,000 small to enterprise-sized retailers on the platform. G2 recently named CommentSold the “Best Live Commerce Software” and a “Fall 2022 Momentum Leader” after the company’s decisive expansion into the bolt-on live-selling space with Videeo, a white label solution for Shopify brands that want to add live video to their existing e-commerce stack.
The transaction was facilitated by Evercore and Oppenheimer.
To learn more about CommentSold, please visit try.commentsold.com.
About CommentSold
CommentSold is the North American leader in live selling technology (ranked by G2), enabling over 7,000 small to mid-sized retailers with live-selling tools, generating over 166 million items sold with $3.8B+ in lifetime GMV. CommentSold’s technology continues to provide businesses and creators of all sizes with best-in-class solutions for delivering engaging live video commerce experiences. CommentSold recently merged with Popshoplive, a community-driven livestream shopping marketplace app. In 2022, CommentSold debuted its lightweight video commerce plugin technology, Videeo, which gives any retailer or brand the ability to embed and go live with engaging, branded live video commerce experiences within days by easily integrating into an existing e-commerce stack.
For more information, please visit try.commentsold.com or Videeo.live.
About Popshoplive Powered by CS
Popshoplive Powered by CS is a livestream shopping app at the intersection of social, e-commerce and entertainment. Founded by Dan Dan Li, Popshopive’s mission is to empower millions of sellers to become successful businesses. Sellers are equipped with the tools needed to tell their stories and build a dedicated customer base, while providing an engaging and entertaining shopping experience. Unlike other platforms, Popshopive curates exciting and interactive shows that engage shoppers, creating a true community and generating sales. Popshopive’s initial backers included Benchmark, Floodgate, Abstract Ventures, SV Angel, and TQ Ventures. For more information, visit www.Popshoplive.
Media Contacts
Erin Christopher
SourceCode Communications for CommentSold
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